Under our High Value Agriculture portfolio, MDF Fiji works with partners to strengthen the marketing of value-added products. MDF Fiji works with innovative SMEs who are intending to enter high value markets with the value-added, premium products. Generally, MDF Fiji’s support takes the form of market assessments of destination markets. Information generated from these comprehensive assessments then enables SMEs to engage in well informed investment decisions, leading towards potential market entry. MDF Fiji is currently partnering with Lami Kava to help them understand the potential market for their products in Australia.
To facilitate this growth into the Australian market, MDF and Lami Kava are seeking submissions from suitable service providers (organisations and individuals) to assess the export potential of premium kava products, and guide Lami Kava on how to enter, position and market its product in the appropriate market segment in Australia.

This is a short-term assignment expected to be completed within 3 months and is expected to commence in March 2021.