Request for Tender Marketing Preferred Suppliers Media and Advertising
Tender ID: 480580
Tender Details
Tender Description
Dementia Australia exists to support and empower the estimated half a million Australians living with dementia and almost 1.6 million people involved in their care. Dementia is the second leading cause of death in Australia yet remains one of the most challenging and misunderstood conditions. Founded by carers more than 35 years ago, today we are the national peak body for people impacted by dementia in Australia. We are testing the market by going out to media and advertising service providers to choose a preferred supplier for the Marketing Department. Dementia Australia will decide on a preferred provider through this tender process by obtaining pricing and service details through tender responses. Service providers will be asked to respond to the key criteria questions below and describe how they will best support Dementia Australia to achieve our outcomes for the next 3 years. We will seek media and advertising providers with the capability to develop creative across multiple formats including, but not restricted to:
- - Video production
- - Animation
- - Digital
- - Social media and web content
- - Photography
- - Out of house
- - Radio and audio
- - Newsletters
- - Direct mail
- - Printed collateral
At a high-level, providers should seek to achieve the following objectives:
- - Increased conversion to products and services utilisation
- - Increased brand awareness
- - Increased brand salience and positive sentiment
- - Increased lead generation
- - Encouraged re-engagement from existing clients
- - Grown digital presence, including SEO and web traffic
- - Increased conversion to call to action
All tender details can be found in the Tender Specifications Document. You will need to register for a free account at Tenderlink adcentre to download the documents.
Tender Responses can be submitted in Word or PDF form in the template of your choice addressing the key criteria questions above. Please submit your response to Solange.Mardones@dementia.org.au by end of business on 28 January 2022.
Late submissions will not be accepted. All questions or enquiries can be sent to lisa.stubberfield@dementia.org.au.
Location
New South Wales : Central West : Far North Coast : Far West : Hunter : Illawarra : Mid North Coast : Murray : New England : Orana : Riverina : Southern Highlands : Sydney
Queensland : Cairns & Far North Queensland : Gladstone : Mackay Whitsunday Region : Mount Isa & North West Region : Rockhampton : South East Queensland : South West & Darling Downs : The Central West : Townsville : Wide Bay Burnett
Victoria : Barwon South West : Gippsland : Grampians : Hume : Loddon Mallee : Melbourne
South Australia : Adelaide : Eyre & Western : Far North : Fleurieu & Kangaroo Island : Limestone Coast : Murray & Mallee : York & Mid North
Northern Territory : Big Rivers : Central Australia : East Arnhem : Greater Darwin
Australian Capital Territory
Tasmania
