Pacific Blue is seeking a suitably qualified and established professional media planning and buying agency to undertake the services as detailed below including media planning, buying, monitoring, reporting, benchmarking, analytics services, and ad-hoc asset creation for social media for the purposes of brand awareness, lead generation, and sales conversion.

At Pacific Blue we operate a two-brand strategy:

Tango Energy, established over 10 years ago is positioned as a low-cost electricity and gas brand. Efforts are focussed largely across Victoria and targeting a cost-driven residential consumer.

Pacific Blue Retail, established in April 2023 with close alignment to our generation heritage, is positioned as an environmentally conscious, 100% renewable energy brand. Whilst our brand launch commenced in Victoria in 2023, our future plans will see efforts focussed across States where are new generation assets exist including SA, QLD and eventually NSW.

Currently, our brands are rarely in market at the same time, although in future years, plans to grow Pacific Blue across all eastern states including Victoria will see both brands needing to exist in the same market simultaneously.

Services are required for both brands, reaching Residential and Small and Medium Enterprise (SME).

ENQUIRIES: Tender enquiries should be directed to the online forum

SUBMISSIONS: Completed responses can ONLY be submitted via the electronic tender box using the attached word version of the Schedule/s. Respondents will receive a Successful Submission Receipt timed and dated upon completion.