Nature Parks is in the initial stages of planning the visitor experience journey for the next 5 years to engage visitors and the community and drive connection to our sites, experiences, cultural heritage, and history of Phillip Island (Millowl).

To aid in preparing a five-year rejuvenation strategy Nature Parks are looking for a suitably qualified and experienced Tourism professional to assess and report on all elements of the current visitor experience and highlight opportunities for our future planning efforts. Our aim is to develop a multiyear road map for development and implementation of a strategic visitor experience enhancement plan with consideration to:

• Critical review and analysis of current state;
• Identify areas for improvement, innovation and value add to existing experiences or themes;
• Support the development of a multi-year road map and roll out plan for new, updated assets either static or digital or a combination of both;
• Consideration of regress/removal change opportunities;
• Maintenance and lifespan of interpretation and installations

Briefings

Visitor Experience RFP - Breifing Session

A briefing session will be held on 16 September 2024 11:00 am.

Notes: This will be a multi-site visit to all four attraction sites Commencing 11am at Churchill Island -246 Samuel Ames Dve, Churchill Island VIC 3925Koala Reserve - 1810 Phillip Island Rd, Cowes VIC 3922Penguin Parade - 1019 Ventnor Rd Summerlands VIC 3922Nobbies Centre - 1320 Ventnor Rd, Summerlands VIC 3922

Registration closes on 4 September 2024 08:36 am